Privacy Policy
1. Who we are
CW Architectural Design is a trading name of CW Design & Construct Ltd.
For the purposes of UK data protection law, CW Design & Construct Ltd is the data controller for personal information collected through this website and in connection with our services.
Contact details
CW Architectural Design
Email: carl@cwarchitecturaldesign.co.uk
Telephone: 07588 434409
Website: www.cwarchitecturaldesign.co.uk
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If you have any questions about this Privacy Policy or how we handle your personal information, please contact us using the details above.
2. Information we may collect
Depending on how you interact with us, we may collect the following information:
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Identity and contact information
This may include:
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your name;
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telephone number;
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email address;
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postal address; and
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property or project address.
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Project and property information
Where relevant to an architectural, planning, surveying or inspection service, we may collect information such as:
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the type of property;
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details of your proposed project;
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drawings, photographs and plans;
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development name;
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housebuilder or developer;
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property size and number of bedrooms;
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completion or anticipated completion dates;
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information about defects or areas of concern;
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access arrangements; and
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other information you provide in connection with your project or property.
Appointment information
When you book an appointment or consultation, we may collect:
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your chosen service;
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appointment date and time;
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property address;
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contact information;
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booking notes; and
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other information you choose to provide before the appointment.
Payment and transaction information
When you purchase or pay for a service, information relating to the transaction may be processed through our payment provider.
We do not normally receive or store your complete payment card details. Payment information is processed securely by the relevant payment provider, such as Square.
We may retain transaction information including:
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amount paid;
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service purchased;
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payment status;
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transaction date;
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invoice or receipt information; and
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information required for accounting and taxation purposes.
Communications
We may retain communications between you and CW Architectural Design, including:
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emails;
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contact form submissions;
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telephone notes;
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quotation requests;
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project correspondence;
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complaints; and
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other communications relevant to providing our services.
Website and technical information
When you visit our website, certain technical information may be collected automatically, including:
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IP address;
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browser type;
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device type;
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operating system;
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pages visited;
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time spent on pages;
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referring website or marketing source;
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approximate geographic location;
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interactions with our website; and
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cookie and analytics information.
Where you arrive through an advertising or marketing campaign, we may also collect campaign information such as UTM parameters so that we can understand which marketing activity generated the visit.
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3. How we collect your information
We may collect personal information:
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directly from you when you contact us;
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through website enquiry forms;
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when you book an appointment;
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when you purchase or pay for a service;
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during consultations, surveys and inspections;
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through email or telephone correspondence;
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when you request a quotation;
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through cookies and analytics technologies;
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through advertising platforms;
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from professional consultants or other parties involved in your project where appropriate; and
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from publicly available sources where appropriate for the service being provided.
Where we collect information directly from you, privacy information should be made available at the point that information is collected. This reflects the UK GDPR requirement to provide privacy information when personal data is obtained.
4. How we use your information
We may use your information to:
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Respond to enquiries
This includes:
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responding to questions;
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discussing potential projects;
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providing initial advice;
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arranging consultations; and
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preparing quotations or fee proposals.
Provide our services
This may include:
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architectural design;
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planning services;
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technical design;
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project coordination;
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property inspections;
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new build snagging inspections;
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photographic reports;
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surveys;
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consultations; and
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other professional services agreed with you.
Manage appointments
We may use your information to:
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schedule appointments;
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send confirmations and reminders;
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manage cancellations or changes;
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contact you regarding access; and
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administer bookings.
Process payments
We may use transaction information to:
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accept payments;
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issue receipts or invoices;
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process refunds where applicable;
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maintain financial records; and
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comply with accounting and taxation requirements.
Manage our relationship with you
This can include:
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providing project updates;
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responding to queries;
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dealing with complaints;
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maintaining records of work undertaken; and
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providing aftercare or assistance relating to completed work.
Improve our website and services
We may analyse website activity to understand:
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which pages are visited;
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how visitors find our website;
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which marketing campaigns generate enquiries;
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how visitors interact with the website; and
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how we can improve our services and customer experience.
Marketing
Where permitted by law, we may use contact information to tell you about services that we believe may be relevant to you.
You can ask us to stop sending marketing communications at any time.
5. Our lawful bases for processing your information
UK data protection law requires us to have a lawful basis for processing personal information.
Depending on the circumstances, we may rely on the following bases.
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Contract
We may process information where it is necessary to:
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take steps at your request before entering into a contract;
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prepare a quotation;
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provide an agreed service;
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manage an appointment;
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administer your project; or
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fulfil our contractual obligations.
Legitimate interests
We may process information where necessary for our legitimate business interests, provided those interests do not override your rights and freedoms.
This may include:
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responding to business enquiries;
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managing customer relationships;
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maintaining project records;
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improving our services;
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protecting our business;
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measuring business and marketing performance; and
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certain forms of marketing where permitted by law.
Legal obligation
We may process or retain information where required to comply with legal obligations, including:
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accounting;
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taxation;
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regulatory requirements;
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responding to lawful requests from authorities; and
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establishing or defending legal claims.
Consent
Where consent is required, we will ask for it.
This may apply particularly to:
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certain marketing communications;
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non-essential website cookies; and
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advertising or tracking technologies.
Where processing is based on consent, you may withdraw that consent at any time.
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6. Website bookings and Square
We use Square to provide certain appointment booking and payment services.
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When you interact with a Square booking or payment facility, Square may process personal information including:
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your name;
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email address;
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telephone number;
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appointment information;
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payment information; and
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transaction details.
Square may act as an independent controller or service provider depending on the particular service being used.
Square operates internationally and states that information may be processed or stored outside the UK, with appropriate safeguards used for relevant international transfers.
You should also review Square's own privacy information when using its services.
7. Website hosting and Wix
Our website is created and hosted using Wix.
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Information submitted through the website, including information supplied through website forms, may therefore be processed using Wix's systems and infrastructure.
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Wix and its service providers may process information in different jurisdictions. Where information is transferred internationally, appropriate safeguards should apply in accordance with applicable data protection laws.
8. Google Analytics and website measurement
We may use services such as Google Analytics to understand how visitors use our website.
Analytics information may include:
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pages visited;
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time spent on the website;
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traffic sources;
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device information;
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approximate location;
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website interactions; and
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marketing campaign information.
Where analytics involves cookies or similar technologies that are not strictly necessary, those technologies will be controlled through our cookie consent mechanism where required.
The ICO requires organisations to explain their use of cookies and obtain appropriate consent before setting non-essential cookies.
9. Google Ads and advertising
We may use Google Ads and other advertising services to promote our business and measure the effectiveness of advertising campaigns.
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Depending on your cookie preferences, advertising technologies may be used to:
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understand whether an advertisement resulted in a website visit;
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measure advertising performance;
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attribute enquiries or bookings to campaigns;
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prevent excessive repetition of advertisements; and
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deliver relevant advertising.
Where advertising involves cookies, tracking or profiling, appropriate consent will be obtained where required.
The ICO's current guidance states that storage and access technologies used for online advertising generally require consent.
10. Cookies
Cookies are small files or similar technologies placed on or accessed from your device when you use a website.
We may use cookies for purposes including:
Essential cookies
These are required for the website to function correctly and may support:
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website security;
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navigation;
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forms;
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appointment booking;
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cookie preferences; and
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other services requested by you.
Analytics cookies
These help us understand how visitors use our website and improve its performance.
Marketing cookies
These may be used to measure advertising activity or provide more relevant advertising.
You can manage your cookie preferences using the cookie controls provided on our website.
Non-essential cookies should not be placed before the required consent has been obtained. The ICO also requires information about cookies to be clear and comprehensive.
11. Who we may share your information with
We do not sell your personal information.
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Where necessary, information may be shared with organisations involved in operating our business or providing services to you.
These may include:
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Wix;
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Square;
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Google;
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website and IT service providers;
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hosting providers;
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accountants and professional advisers;
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structural engineers;
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planning consultants;
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surveyors;
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building control bodies;
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local planning authorities;
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contractors and other consultants involved in your project;
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insurers;
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legal advisers; and
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regulatory, law enforcement or public authorities where required by law.
Where information is shared with consultants or third parties involved in your project, we will normally only share information that is reasonably necessary for the relevant purpose.
12. International transfers
Some organisations we use may process personal information outside the United Kingdom.
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Where personal information is transferred internationally, we will take reasonable steps to ensure that appropriate protections are in place in accordance with applicable UK data protection law.
This may include transferring information to countries recognised as providing an adequate level of protection or using recognised contractual safeguards.
International transfers are one of the matters that must be addressed in privacy information where applicable.
13. How long we keep your information
We retain personal information only for as long as reasonably necessary for the purpose for which it was collected, including satisfying legal, accounting, regulatory and contractual requirements.
Our typical retention periods are:
General enquiries
Information relating to enquiries that do not proceed to a project will normally be retained for up to 2 years, unless there is a legitimate reason to retain it longer.
Client and project records
Records relating to architectural, design, inspection and other professional services will normally be retained for at least 6 years following completion of the relevant service or project, and may be retained for longer where reasonably necessary because of contractual, professional, insurance or legal requirements.
Financial records
Invoices, payments and other accounting information will be retained for the period required by applicable tax and accounting legislation.
Marketing information
Marketing information may be retained while we have an ongoing legitimate reason to contact you or until you opt out or withdraw consent, as applicable.
We may retain limited information after an opt-out request to ensure that your preference continues to be respected.
14. How we protect your information
We take reasonable organisational and technical measures to protect personal information against:
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unauthorised access;
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loss;
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alteration;
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disclosure;
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misuse; and
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destruction.
We also use established third-party platforms such as Wix and Square to provide website, booking and payment functionality.
No online system can guarantee absolute security, but we take reasonable steps to protect the information entrusted to us.
15. Your data protection rights
Depending on the circumstances, UK data protection law may give you rights including:
Right of access
You can ask for confirmation of whether we process your personal information and request a copy of that information.
Right to rectification
You can ask us to correct personal information that is inaccurate or incomplete.
Right to erasure
In certain circumstances, you can ask us to delete your personal information.
Right to restriction
You may be entitled to ask us to restrict how we use your information.
Right to object
You may object to certain processing, including processing based on legitimate interests and direct marketing.
Right to data portability
In certain circumstances, you may ask for information you have provided to us to be supplied in a structured, commonly used and machine-readable format.
Right to withdraw consent
Where we rely on consent, you may withdraw it at any time.
Withdrawing consent does not affect the lawfulness of processing carried out before withdrawal.
These rights are subject to circumstances and exemptions under applicable law.
To exercise a data protection right, contact:
carl@cwarchitecturaldesign.co.uk
We may need to verify your identity before responding to a request.
16. Marketing communications
We may contact existing or prospective customers about services that may be relevant to them where permitted by law.
Where consent is required, we will obtain it before sending the relevant marketing communication.
You may opt out of electronic marketing at any time by:
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using an unsubscribe option where provided; or
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contacting us at carl@cwarchitecturaldesign.co.uk.
We will not sell your contact details to third parties for their own marketing purposes.
17. Links to other websites
Our website may contain links to websites operated by other organisations.
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Once you leave our website, the privacy practices of the external website will apply.
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We are not responsible for the privacy practices or content of third-party websites, and we recommend reviewing their privacy information before providing personal information.
18. Children
Our services are intended primarily for adults engaging architectural, property and inspection services.
We do not knowingly seek to collect personal information from children through this website.
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If you believe that a child has provided personal information to us unnecessarily, please contact us.
19. Complaints
If you have concerns about how we use your personal information, we encourage you to contact us first so that we can investigate the matter.
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You also have the right to complain to the UK supervisory authority:
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Information Commissioner's Office (ICO)
Information Commissioner's Office
The ICO confirms that the right to lodge a complaint with a supervisory authority forms part of the information organisations should provide to individuals.
20. Changes to this Privacy Policy
We may update this Privacy Policy from time to time to reflect:
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changes to our services;
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changes to our website;
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new suppliers or technologies;
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changes to how we process information; or
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changes to applicable law or regulatory guidance.
The date at the top of this page will show when the policy was most recently updated.
